Assistant Officer, Merchandise (周边产品)

Title: Assistant Officer, Merchandise  (助理项目专员,周边产品)        

Reports to: Team Leader, Merchandise            

Location: Beijing

Main Responsibilities:

1.   Responsible for daily operation and promotion of Tmall store and Taobao store, including but not limited to: Taobao SEO, Clean out Treasure to Train, Taobao Spreader, Taobao Wangpu, Store and Title Keyword Strategy, Gallery Featured, Forum Community;

2.   Be responsible for the operation and management of products in the store, plan the store marketing activity, promote the implementation, and complete the marketing objectives;

3.   The store is responsible for planning and operation of large-scale events, such as Taobao Group Buy, Taobao Flash Sale, Double Eleven Day, Double Twelve Day, Taobao 99, and other annual commodities festivals, and is responsible for data statistics at the later stage of the event, providing analysis report;

4.   Detect the operation of the same industry and market dynamics, and explore new business opportunities or commodities;

5.   Be responsible for goods on and off the shelves, and coordinate the establishment of online customer service system on behalf of agent operators;

6.   Marketing management of online stores, including the research on the effect data ofonline store traffic, orders, etc;

7.   Analyze daily operation, statistics, find out hidden internal problems, and propose targeted solutions;

8.   Timely adjust and solve the problems in the process of customers, market and purchase;

9.   Weekly statistics of operation report data and timely report.















1.   Priority: Minimum of 5 years’ general work experience, minimum of 2 years’ work experience of Tmall’s operation, practical personnel, strong practical ability

2.   A broad understanding of Tmall’s marketing rules, promotion and operation, able to independently plan and implement relevant platform festival promotion activities;

3.   Have the spirit of hard and tenacious career, love to create an independent brand business, with efficient executive ability;

4.   Excellent written and verbal communication skills in Mandarin, excellent presentation and communication skills;

5.   Excellent inter-personal skills, and teamwork skills including ability to internal communication, open mind strategic think, self-motivated and innovative and meet deadlines;

6.   Adhere to WWF’s values and conservation.

 Outstanding background canlower work experience or education requirement.











Program Brief



Merchandise Team

Through the design and development of environmental protection theme souvenir and merchandise products, and online and offline public and enterprise participation channels, Merchandise Team and its partners, on the onehand, publicize the concept and knowledge of environmental protection to more enterprises and the public, on the other hand, enable more enterprises and the public to support the cause of environmental protection in a diversified way. The team’s work draws on the first-line projects, and feeds back to the implementation of the first-line protection projects.

Contact Information:

•Candidates should send a cover letter addressing the selection criteria together with a CV in English and Chinese as email attachments to

•Please indicate the position you are applying for in the subject line of your email and please indicate your salary expectation within the cover letter.